#Youtube annotations full
The World Wide Web is full of users playing games online, and now there’s a way you can get users interacting with your video content in a similarly engaging way. The engagement an interactive video provides is great, so you can imagine how much better creating an interactive video game could be. You’ve all heard of video games, but perhaps not quite like this. Annotations Can Turn Video Into ‘Video Games’ It certainly helps to make your video content stand out from the crowd. Getting viewers to actively interact with your content and enjoy the material on display can be a fantastic way to build brand awareness. The user experience an interactive video provides is unlike any other. Let’s take a look at an interactive video:
This impressive way of using the video URL hyperlink has paved the way for a broad new spectrum of Internet video, in particular two key genres interactive videos and video games. It’s created perhaps the most engaging style of video ever made – interactive video. This new video convention hasn’t just stopped at making Internet videos ‘look’ better. It’s a very simple and effective way to make your video content look sharp to your viewing audience. This technique is a simple case of putting other video content into another video in the editing stage (before YouTube upload), then making use of the video URL hyperlink to enclose it (once uploaded to YouTube).
#Youtube annotations professional
Many users have taken to using the clickable video URL YouTube allows, to make their videos look slick, professional and a great way to showing off more of their impressive content.įorward to 1:25 (you’re welcome Scott Monty)Ĭompanies of all sizes are incorporating this new YouTube convention into their videos. However, YouTube users have smartened up and changed the Annotations game for themselves. YouTube hasn’t issued any changes to their Annotations, in fact their look and use is still the same.
The biggest problem with Annotations was that no one had come up with a clever way of using them, no one had thought of a way to make them look professional or make them useful to users and viewers alike, until now. You could only include video URLs, which may be handy, but that would only keep viewers on YouTube longer and keep them off your actual website. You couldn’t even include a clickable URL to help increase traffic to your website. Therefore many users had hoped Annotations would only add to the SEO value YouTube offers, but unfortunately Annotations never carried any SEO value at all. YouTube has always been a site full of great ways to gain quick SEO value by using Tags, Descriptions, Titles and Closed Captions. They always looked out of place and made viewers felt a tad uncomfortable that their viewing experience was being rudely interrupted. YouTube Annotations no matter how honest or professional they were, never looked trustworthy.
It wasn’t just the look of Annotations that made viewers want to run as far away Internet video as possible, it was the general practicality of Annotations. These Annotations were never ‘cool’ or user friendly, they were always gaudy, uninviting and looked very unprofessional, so you can imagine my surprise when YouTube Annotations suddenly became useful. In the early days, YouTube users sometimes used Annotation to spam their viewers. YouTube Annotations have always been a hard tool to grasp for both user and viewer. Guest post by Andy Harvard, a Marketing Executive at Skeleton Productions, a UK based Internet video production company.
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